First Post.

Welcome to the Eternaleds Blog. Throughout the past year we've been looking at different ways to go green, not only with the products that we sell but also trying to figure out what it truly means to "be green".

A designer I once spoke to had told me that a lot of companies do what is called "green washing". This means that on the surface the business or company may seem to be eco-friendly, but once you scratch the surface, you realize that underneath the processes, products, and ideals, that they are anything but. We want to buck that trend and show who the "truly green" companies are, as well as inform you, the public, about the kinds of things that we find important when it comes to new ways to save the environment.

With that in mind, this blog was created to follow us in our quest for knowledge, and hopefully will inspire you to join us along the path towards a brighter, cleaner, and GREENER future!